Applying The 80/20 Rule To Social CRM – Final Chapter

I’m beginning to think that I should convert this into an e-book or something (smile). When we left off on the last post we had successfully loaded all of our email and social media contacts into Gist in order to create a centralized CRM database. If we have not already done so, our next step would be [...]

Applying The 80/20 Rule To Social CRM – Part III

Please note:  We are going to suggest a workable solution to the quandary posed by having multiple lists generated from your social media & email accounts. It’s not particularly pretty but it is the best that I can offer based on the applications that I have found and have worked with. If you have a [...]

Applying The 80/20 Rule To Social CRM – Part II

Please note: Before we get started on Part II of this three-part series, I did want to state that we will be discussing free solutions. I have no doubt that enterprise and customized solutions are available. Names that have been mentioned to me include: Microsoft CRM, vTiger, Sugar CRM paired with Pluck and others. Me, [...]

Applying The 80/20 Rule To Social CRM – Part I

This will be Part I of a three-part post. It’s also the easy part. Part II is going to be a bitch (smile). Part III will discuss execution. You’ve heard it all before … 20% of the people do 80% of the work. 20% of my efforts will yield 80% of my results. No matter [...]

25 Customer Retention Tips Via NetWorks! Boise Members

There is a very old adage that says “it is 10 times more expensive to find a new customer than it is to maintain an existing one.” Not only do I believe this to be very true, I believe it to be even more true today. With the condition of our economy, our good customers [...]